free SEO tools

Most Effective Free SEO Tools for 2017

What’s better than amazing free SEO tools?

Here is a list of the best free SEO tools that you can use every day. Learn how to use them and how it is effective on your SEO processing. Some additional details are also included to help you get started in the best way possible.

Best Free SEO Tools For 2017

Google Analytics

Google Analytics free SEO tools

The most important SEO data is that which helps people understand their visitors and how those visitors interact with website. There is no other tool than Google Analytics which delivers such quality data. This makes Google Analytics an all time favorite among all webmasters, and there are ton of resources from Google to get you started becoming a Google Analytics master.

Google Search Console

free SEO tools Google Search Console

Google Search Console is an exceptional web tool that helps you visualize how a website appears in searches and also shows how to influence different appearance elements. Additional details like crawling errors, html improvement suggestions, and much more are also given by this tool.


free SEO tools MOZ

Moz is a brand web suite of user friendly inbound marketing tools. Some of the important free Moz tools are:

Open Site Explorer: a backlink analysis tool with helpful metrics approximating link equity.

Mozbar: A browser toolbar that lets you quickly identify the quality of the page you’re on.

Moz Local: Shows the state of a company’s local citations. It is actually the first place you should go when you first start local SEO on a website.

The SERP Overlay: A part of the Mozbar that shows OSE metrics on individual search results.

Google Keyword Planner

Google Keyword Planner free SEO tool

Google Keyword Planner is the best of all keyword research tools. Just give it a search word, and the keyword suggestions will start coming, along with estimates of average monthly searches.

Screaming Frog’s SEO Spider Tool

The SEO Spider Tool is an awesome third party website crawler. Using this can get critical data on every URL. Not an online tool, have to download it!

Google Pagespeed Insights

Google PageSpeed Insights free SEO tools

As the name itself indicates the help of this tool. Make decisions that increase the performance of your website based on the results after evaluating with this tool. Recommendations from Google Page speed are based upon current industry best practices for desktop and mobile web performance. So it will do always good on SEO basis.

Bing Webmaster Tools

free SEO tools Bing Webmaster

More than 20% of the Internet’s search traffic is coming from Bing, so it is is a great way to keep tabs on how your site is working on Bing using this tool. It is also beneficial beyond Bing by providing insights into indexation, crawling, on page keyword optimization, and much more that can heavily impact your performance in Google.


Builtwith free SEO tools

Builtwith is a website profiler tool that tells you what technology was used to create the website. Now that, easily find out which CMS the website was build with, what analytics have been implemented on the website, and much more here!

Actually, it is a tool designed for those of those who are doing SEO client work.

Web Developer Toolbar

Free SEO tools Web Developer

The Web Developer Toolbar is an add-on tool during the technical phase of SEO audits. It is helpful to find or disable information from JavaScript, CSS, cookies, images and more.

Google Trends

free SEO tools Google Trends

Google Trends shows changes in search volume for different search terms, entities and topics. On mastering this tool can keep your content up to date and one step ahead of the competition. For search marketing, it just makes good sense to analyze changes in search query behavior. Even everyday bloggers can improve their results by understanding which topics are trending.

Structured Data Testing Tool

structured data free seo tool

For those who have difficulties in doing schema code, an easy way to organize the Google search snippet is by using this tool. It is a very much user-friendly way to examine on-page schema code, as well as test schema markups. Every needed feature is added as templates, so no difficulties will be there for you to apply this on your website.

Redirect Path

redirection free SEO tool

Redirect Path is a free Google Chrome extension that is getting popular now a days. It helps you to discover HTTP header and redirect errors, so that you can spend more time on fixing the problems, rather than looking for them.

Google Alerts and Talkwalker

Google Alerts free SEO tools

This special tool helps to monitor the web for new mentions on a particular brand (that can be yours) or highly desired keywords.

Wayback Machine

Wayback Machine free SEO tools

The Wayback Machine is the most complete historical archive of the Internet. Most of the people don’t know about this kind of tools which is absolutely useful in some off page optimization techniques. The function of this tool is that, it allows seeing what a website used to look like before. See how a website looks like at a particular past date, just using the URL of the website.


CopyScape free SEO tool

This is an important tool as the website that we are using is needed to be fresh in content basis. And, this online tool checks for duplicate content on the web.

More Free SEO Tools to Share

Let me remind you that these are not the only the tools we use during the optimization processes; there are a plenty of others to use to improve your SEO. One thing you should keep in mind that, all these tools can be effective differently for person to person, so it’s best to find what works best for you.

Here are some other free SEO tools (honorable mentions) to look into:

  • Google Optimize
  • Firebug
  • SEMrush
  • K-Meta
  • Key Collector
  • Woorank
  • SEO Crawler
  • SEO Ninja Tool
  • Code Beautify SERP Checker
  • Oviseo
  • SEOranking . io
  • SEO Camel
  • OnCrawl

Let us know which one is your favorite below in comments!!!


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